H&M Affiliate Program Review: 7% Commission Rate (2023)
Interested in joining the H&M affiliate program and get paid as a blogger or influencer? H&M is a popular Swedish clothing company that was founded in 1947, according to Wikipedia. In this article, I'll be sharing my personal experience by reviewing this affiliate program. I will share info on how to sign up, what products and brands they offer, commission rates, and more.
Does H&M have an affiliate program? Is it free to join?
Yes, the official H&M affiliate program is part of the Sovrn Commerce affiliate network. You will need a Sovrn Commerce account first before applying.
It is 100% legit and completely free to join.
You can learn more and apply here.
How much does the H&M affiliate program pay in commission rate?
The H&M affiliate program pays up to 7% commission rate on all qualifying sales. Affiliate links have a 30-day cookie window. This means that if someone clicks your affiliate link and makes a valid purchase within 30 days from click (depending on the link), you will earn up to 7% commission on that sale.
Pros and Cons of the H&M affiliate program
Pros
Get paid up to 7% commission rate for promoting popular H&M products
30-day cookie window is long
Get access to affiliate materials and resources
Cons
Requires a Sovrn Commerce account to apply
What are the requirements to get approved as an H&M affiliate or influencer?
In order to get approved for the H&M affiliate program, you will need a website and Sovrn Commerce network account. Here is a list of the types of websites who they typically partner with:
Bloggers (especially in the Fashion, Clothing, and Shoewear niches)
Social Media Influencers (YouTube, Instagram, TikTok)
Content Creators
Media
Editorial publications
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
My personal thoughts and experience with H&M affiliate marketing
As an affiliate with 10 years of industry experience, here are my thoughts on the H&M affiliate program.
H&M is an extremely popular global brand, and I didn't know they were actually founded and currently headquartered in Sweden.
H&M reminds me of similar brands I've written about before such as Zara and Shein.
Their products are typically much cheaper compared to high-end fashion.
The 7% commission rate and 30-day cookie window is pretty generous, in my opinion.
If you are a fashion blogger, I recommend joining.
I've written about many other fashion and clothing affiliate programs below, and I highly recommend you check those out next!
Best Affiliate Program Alternatives to H&M
After reviewing dozens of affiliate programs, here are my best recommendations for alternatives to the H&M affiliate program in the Fashion, Clothing, Beauty, and Makeup niches:
Farfetch Affiliate Program review
Gucci Affiliate Program review