Sephora Affiliate Program Review: How it Works (2023)
Are you a Beauty or Fashion blogger/influencer looking to join the official Sephora affiliate program? Sephora's parent company (conglomerate LVMH) reported record-breaking sales of $85.7 Billion in 2022 in large part due to a "remarkable" performance from Sephora.
In this article, we'll review this affiliate program and answer frequently-asked questions such as how it works, how to sign up in the USA and other countries, commission rates, and more.
Is there an affiliate program for Sephora? Is it legit?
Yes, Sephora has an official affiliate program as detailed on their website Sephora.com here: https://www.sephora.com/beauty/affiliates
It is 100% legit and completely free to sign up and join.
What does Sephora affiliate program pay?
Depending on the product and category, Sephora affiliate program pays between 5% to 10% commission rate per qualifying sale.
How do you get approved for Sephora affiliate program?
In order to get approved for the Sephora affiliate program, you will need to apply through the affiliate network called Rakuten Advertising.
Rakuten Advertising has released a helpful guide here for all affiliates who want to get approved into their programs.
Here is some general advice from their website:
Choose your market niche and focus (in this case, Beauty products)
Determine your business model and plan
Build your website, blog, or custom social media site with original, quality content and add to it frequently
Generate traffic to your site and build your audience
Understand basic affiliate marketing monetization and how it fits your site
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
How to Become a Sephora Influencer?
To become a Sephora influencer, you can head to SephoraSquad.com and apply. This is different from Sephora's affiliate program detailed above in this article. At the time of this writing, applications are closed but you can still apply to become an affiliate instead.