10 BEST Fitness Affiliate Programs in 2023

ODi Productions Oct 16, 2023
67 People Read
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Looking to find the best Fitness affiliate programs available today? According to Statista, the fitness and sports industry has an annual revenue of $355 BILLION worldwide. Now is a great time to profit off a growing market as consumer spending trends towards products like fitness wearables, activewear, health supplements, and more.

I'll be sharing my personal experience after investing dozens of hours of research to find the top fitness affiliate programs available. I'll also answer frequently-asked questions such as which brands are included, how to sign up, commission rates, and more.


10. Lululemon

Lululemon is a very popular activewear and athleisure brand.

Activewear is becoming all the rage these days as people are putting a focus on their fitness, health and wellbeing.

Not to mention, activewear is simply much more comfortable to wear even if you aren't working out.

Lululemon is one of the most popular brands that really pushed forward the trend of yoga pants.

If you'd like to learn more about Lululemon, including their commission rates and how to sign up, I've written about this program in detail here:


9. ShareaSale

ShareaSale Fitness Brands Included:

  • Whoop

  • OneSkin

  • MUD/WTR

  • Bobbie

  • Catalina Crunch

  • Rishi Tea & Botanicals

ShareaSale is now one of the largest affiliate networks after having been acquired by Awin in 2017.

Looking at this small sample of their Fitness brands, there are some new and exciting companies featured here like Whoop.

Whoop is a popular health and fitness wearable that tracks your workout activity, sleep, recovery, and more.

Much like the other networks, there are thousands more brands that aren't mentioned here.

If you'd like to learn more about ShareaSale, including their commission rates and how to sign up, I've written about this program in detail here:

ShareASale Affiliate Network review


8. Best Buy

When you hear "Best Buy", fitness may not be the first thing that comes to mind.

But Best Buy has been making a concerted effort in recent years to stay up to date on the latest trends.

One of those trends being fitness wearables and smartwatches.

Fitness wearables and smartwatches are really growing in popularity, as people want to track their workout activity, calories burned, heart rate, and more.

If you'd like to learn more about Best Buy, including their commission rates and how to sign up, I've written about this program in detail here:



7. Nike / Adidas / Under Armour

Nike is arguably the most famous brand in the world associated with fitness and sports.

Following behind is their rival Adidas, and a distant third is Under Armour.

All three of these highly-recognizable and influential fitness brands have official affiliate programs which I share below.

If you'd like to learn more about Nike, Adidas, or Under Armour, including their commission rates and how to sign up, I've written about this program in detail here:



6. Commission Junction (aka CJ Affiliate)

Commission Junction Fitness Brands Included:

  • GNC

  • Walgreens

  • Blue Apron

  • HelloFresh

  • Nike

  • Costco

Commission Junction, aka CJ Affiliate, is one of the largest affiliate networks in the world, boasting thousands of very recognizable household brands and companies.

The brands listed above are just a small sample of the Fitness brands available on the network.

The two that stood out to me are GNC and Walgreens, both of which have a wide range of health supplements.

Some other notable brands are Blue Apron and HelloFresh, which are at-home meal delivery programs that emphasize healthy eating and cooking at home.

If you'd like to learn more about CJ Affiliate, including their commission rates and how to sign up, I've written about this program in detail here:

CJ Affiliate (Commission Junction) Affiliate Program review


5. Clickbank

ClickBank Fitness Brands included:

  • Organifi

  • Yogaburn

  • Resurge

  • Venus Factor System

  • Trim Down Club

  • Leptitox

  • Flat Belly Tonic

  • Cacao Bliss

If you have been around the affiliate marketing space for any amount of time, you've probably heard of Clickbank by now.

Clickbank is one of the most popular affiliate networks, which means that it hosts hundreds (potentially thousands) of

brands and companies on the network.

The brands featured above are all from their Top 10 best-selling products of all time.

It seems that most of Clickbank's best-selling products are either health supplements (like Organifi) or health programs in the form of digital and info products.

If you'd like to learn more about Clickbank, including their commission rates and how to sign up, I've written about this program in detail here:

Is ClickBank Legit & Safe? Affiliate Program review


4. Impact Radius

Impact Radius Fitness Brands Included:

  • Fabletics

  • FabFitFun

  • Naturecan

  • Beam

  • Olly

  • LivWell

  • Ritual

  • Lume

  • Novos

Much like others on this list, Impact Radius is a large affiliate network that offers thousands of brands under its umbrella.

I hand-picked these fitness and health brands from their network and they seem to offer some newer and exciting companies like ShareaSale.

Fabletics and FabFitFun are two popular brands in the space.

Olly is a fast-growing health supplement brand.

Novos is a longevity / anti-aging supplement.

If you'd like to learn more about Impact Radius, including their commission rates and how to sign up, I've written about this program in detail here:

Impact Radius Affiliate Program Review


3. Walmart

Walmart is one of the largest retailers in the world, having generated $572 billion in 2022 alone, and boasting more than 230 million weekly customers!

With those sheer numbers, it is no surprise that Walmart's variety and selection of products is rarely matched outside of Amazon and Target.

Having taken a look at Walmart's "Top Rated Health and Wellness Products", there is no shortage of fitness gear like health trackers / wearables.

If you'd like to learn more about the Walmart affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:

Walmart Affiliate Program Review



2. Target

Target is the 7th largest retailer in the world with over $100 billion in annual revenue.

Nearly 8 out of 10 people in the U.S. are Target customers, according to BusinessInsider.

Much like Walmart and Amazon, their sheer range and variety of products is unmatched by the smaller affiliate programs and even networks.

Target's official site has a great page dedicated to "Health & Wellbeing" here.

Target carries Health and Wellness products ranging from:

  • Vitamins & Supplements

  • Nutrition & Weight Management

  • Exercise & Fitness

  • Skin Care

  • Fitness Tech

  • Activewear

  • Kitchen Appliances

  • Mental Wellbeing

  • Dietary Lifestyles

If you'd like to learn more about the Target affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:

Target Affiliate Program review: Target Partners



1. Amazon Associates

Amazon, arguably the largest retailer in the world, also boasts the largest affiliate program called "Amazon Associates" with the most number of affiliates.

It seems like Amazon has almost everything you could ever want these days, all available for purchase with 2-day shipping or less with the click of a button.

Fitness is a popular category as Amazon carries a huge number of products and brands ranging from health supplements, to workout equipment, Amazon Fresh groceries, and much more.

If you'd like to learn more about the Amazon Associates affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:

Amazon Affiliate Marketing: Ultimate Beginner's Guide


How do you get approved for Fitness affiliate programs?

In order to get approved for Fitness affiliate programs and networks, it is required to have a relevant website and to apply. Here is a list of the types of websites who they typically partner with:

  • Bloggers (specifically in the Fitness, Health, Wellness Niches)

  • Social media influencers

  • Content Creators (YouTube, TikTok, Instagram)

  • Media

  • Editorial publications

If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.


My personal thoughts and experience with Fitness affiliate marketing

Having now been a professional affiliate marketer for over 10 years, having generated over 7-figures in commissions, I've always known the "Health and Fitness" niches to be an evergreen market.

Fitness is massively growing in popularity in recent years thanks to social media like Instagram and YouTube.

There has never been more information and research shared about fitness, whether it be losing weight or gaining muscle.

Taking a look at the list above, there is so much opportunity to be an affiliate and piggyback off these major brands and the growing trends.

In addition to Fitness, I've written about the Best Health and Wellness affiliate programs below.

I highly, highly recommend you read this next:


What are some other best affiliate programs and networks to join?

  1. Best Affiliate Programs for Beginners

  2. Best Fashion Affiliate Programs

  3. Best Gaming Affiliate Programs