Lululemon Affiliate Program Review: 20% Commission (2023)
Looking to join the lululemon affiliate program and get paid to review their products? Lululemon is one of the hottest sportswear and "athleisure" brands in the world, raking in a whopping $8 Billion in 2022 alone according to Statista.com. So, ready to learn how to get paid to promote lululemon products you love and work with the brand?
In this article, I'll be sharing my personal experience with Lululemon affiliate marketing and answer frequently-asked questions such as how it works, how to sign up, commission rates, and more.
Does lululemon have an affiliate program?
Yes, lululemon has an official affiliate program which you can find on their website here: https://shop.lululemon.com/story/affiliates-creators. The lululemon affiliate program is managed by the Awin affiliate network, requiring an Awin account to join.
It is 100% legit and completely free to sign up and join.
How much do lululemon affiliates make?
The lululemon affiliate program pays between 5% to 20% commission rate per qualifying sale, depending on product category. Based on our estimates, this could amount to $20 per sale on average. Lululemon affiliate links have between a 10-day to 30-day cookie period. This means that if a user clicks your link and makes a valid purchase within 10 or 30 days, then you will receive a commission on the purchase price.
Pros and Cons of lululemon affiliate program
Pros
Generous commission rates between 5% up to 20% per sale
10 to 30-day cookie windows
Earn commission promoting your favourite lululemon gear
Be one of the first to learn about new product drops
Connect with community through special event access and promotions
Cons
Only available to affiliates in USA and Canada
Only includes lululemon branded products (as opposed to larger programs like Amazon, Walmart, Target, etc)
Pretty expensive product prices: Less sales volume but higher commission per product sold
How do you get paid to review lululemon products?
You can get paid to review lululemon products either by joining their affiliate program for website owners, or their "lululemon Creator Network" for social media content creators and influencers. You will need to apply and get approved into either of these programs. Once you are approved, you can generate lululemon affiliate links that will pay commission on each qualifying sale that is generated via your links. If a user clicks your link and purchases within the 30-day cookie period, that will count as a qualifying sale. Based on our estimates, you can get paid around $20 on average per sale based on lululemon's best-selling products.
How do you become an influencer for Lululemon?
If you want to become an influencer for lululemon so you can collaborate with the brand, you will need to apply for their "Creator Network". Although the criteria for getting approved as an influencer is unknown, most likely you will need to have a decent following of over 1,000 followers on Instagram, YouTube, or TikTok, in a relevant niche such as fashion, beauty, or health and fitness. You can also try reaching out to lululemon on their official social media accounts, or even sending them an email via their official website to direct you to their partnerships manager.
How do you get approved for lululemon affiliate program?
In order to get approved for the lululemon affiliate program, you will need a website and Awin network account. On their website, they list out the types of websites who they typically partner with:
Media
Editorial publications
Bloggers
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
My personal thoughts and experience with Lululemon affiliate marketing
For bloggers and influencers in the fashion, fitness, and beauty niches, I think Lululemon presents a very good affiliate program.
With up to 20% commission rate, this is one of the most generous rates I have seen for physical products!
Combine that with between a 10 to 30-day cookie duration, and that is a very generous and affiliate-friendly model.
I'm personally a big fan of lululemon products, and they make amazing activewear for both women and men alike.
In addition to Lululemon, my other recommendation in this space that competes directly would be Nike.
Lululemon best alternatives and related affiliate programs in Fashion, Fitness, and Beauty niches
I've written about a few other programs you may be interested in for the Fashion, Fitness, and Beauty niches here: