Top 10 BEST Gaming Affiliate Programs in 2023
Looking to find the best Gaming affiliate programs available today? According to Statista, "Revenue in the Video Games market is projected to reach $334 Billion in 2023." Now is a great time to profit off a growing market of gamers that is expected to grow by 13.4% this year alone!
I'll be sharing my personal experience after investing dozens of hours of research to find the top gaming affiliate programs available. I'll also answer frequently-asked questions such as which brands are included, how to sign up, commission rates, and more.
10. Twitch Affiliate Program
What is the difference between Twitch Affiliate vs Partner Program?
Starting off this list is the extremely popular "Twitch Affiliate Program".
It's important to note that this isn't like traditional affiliate programs on this list, instead it seems like Twitch's official name for their content creators and streamers who are not officially Partners.
There are certain requirements to join, but if you are fortunate enough to become a Twitch affiliate, you can begin monetizing your Twitch channel and earning revenue.
It's important to note that this is still very relevant to the traditional affiliate programs below, as a Twitch affiliate could use their channel to direct their viewers and followers to any of the gaming affiliate programs below, earning additional income.
Learn more about Twitch Affiliate Program here.
9. Origin PC / Turtle Beach
At #9 we have a mixture of popular gaming PC and peripheral brands.
Origin PC is known for gaming PCs and laptops, some of which can be quite expensive and high-end.
Turtle Beach is mostly known for their gaming peripherals like gaming headsets.
Turtle Beach Affiliate Program
8. Nvidia
Nvidia is the graphics card and hardware juggernaut that is powering many gaming PCs and computer hardware worldwide.
In the gaming world, known for their RTX graphics cards that can fetch a hefty price, such as a 4090.
I'm pleasantly surprised to find out Nvidia has an official affiliate program which you can learn more about here:
7. Epic Games: Support-A-Creator
Epic Games, the company behind the hit games Fortnite and Rocket League, has an affiliate program that is directed at streamers and social media content creators.
It is officially called the "Epic Games Support a Creator" program.
This gives content creators the opportunity to receive "real-money payout awards" for participating games in the Epic Games store like Fornite, Rocket League, and more.
6. Razer
Razer claims to be "the world's leading gaming brand".
They were originally known for gaming peripherals such as gaming mice and keyboards, but have since expanded into computers and laptops.
Razer's gaming machines are certainly in the high-end price range, especially their laptops.
You can earn up to 10% commission rate from their official affiliate program here:
5. Walmart
Walmart is one of the largest retailers in the world, having generated $572 billion in 2022 alone, and boasting more than 230 million weekly customers!
With those sheer numbers, it is no surprise that Walmart's variety and selection of products is rarely matched outside of Amazon and Target.
If you'd like to learn more about the Walmart affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:
Walmart Affiliate Program Review
4. Target
Target is the 7th largest retailer in the world with over $100 billion in annual revenue.
Nearly 8 out of 10 people in the U.S. are Target customers, according to BusinessInsider.
Much like Walmart and Amazon, their sheer range and variety of products is unmatched by the smaller affiliate programs and even networks.
If you'd like to learn more about the Target affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:
Target Affiliate Program review: Target Partners
3. Best Buy
Best Buy is one of the largest consumer electronics (and appliances) retailers in the world.
One category that they focus on is gaming, including everything from consoles, to peripherals, accessories, and video games themselves!
On top of console gaming, they sell plenty of gaming computers, laptops, monitors, and TVs.
I wrote in-depth about Best Buy's affiliate program, including commission rates and how to sign up below:
My in-depth review of Best Buy Affiliate Program.
2. Logitech (includes Astro Gaming)
Logitech is one of the largest consumer electronics and accessories brands in the world.
They also happen to make ultra-popular gaming gear such as the G Pro X Superlight mouse (which I happen to be using) and G915 Lightspeed wireless keyboard.
Many professional E-sports players are sponsored by, and use Logitech gear.
I think it is probably safe to say that Logitech is the most widely-used brand in professional Esports, between their gaming mice, gaming keyboards, and headsets.
Learn more about the Logitech affiliate program here.
1. Amazon Associates
Amazon, arguably the largest retailer in the world, also boasts the largest affiliate program called "Amazon Associates" with the most number of affiliates.
It seems like Amazon has almost everything you could ever want these days, all available for purchase with 2-day shipping or less with the click of a button.
If you'd like to learn more about the Amazon Associates affiliate program, including their commission rates and how to sign up, I've written about this program in detail here:
Amazon Affiliate Marketing: Ultimate Beginner's Guide
How do you get approved for Gaming affiliate programs?
In order to get approved for Gaming affiliate programs and networks, it is required to have a relevant website and to apply. Here is a list of the types of websites who they typically partner with:
Content creators and social media influencers (YouTube, TikTok, Instagram)
Twitch streamers
Bloggers (specifically in the Gaming and Technology Niches)
Media
Editorial publications
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
My personal thoughts and experience with Gaming affiliate marketing
With over 10 years of experience in the industry, here are my thoughts on Gaming affiliate programs.
First off, I'm actually pleasantly surprised at the available options on this list, such as Nvidia and Logitech.
Gaming, at least when it comes to ad revenue, is typically one of the lowest-paying niches due to how saturated the market is.
Unlike the Health and Wellness niche valued at over $4 TRILLION, I tend to think that gaming is oversaturated to a point where your tiny slice might not be enough.
But after reviewing this list, I think if an entrepreneur / content creator was strategic about maximizing their affiliate links and ad revenue, then they can probably make a decent living.
I know from first-hand experience that being a content creator is all about diversifying your income streams, and most tend to just focus on ad revenue.
I think adding any and all relevant affiliate links, on top of taking sponsorships and brand deals, can really make a difference for gaming content creators and bloggers.