AliExpress Affiliate Program Review: How it Works (2023)
Looking to join the AliExpress affiliate program? As part of the absolutely massive Alibaba subsidiary group that has achieved the "historic milestone of $1 trillion in GMV", AliExpress is an extremely popular ecommerce marketplace that makes up a large part of the Alibaba group's customer base of over 1 billion people. Want to get a slice of that trillion-dollar pie and earn money from referring people to over 150 million products on AliExpress? Read on...
In this article, we'll review this affiliate program and answer frequently-asked questions such as how it works, how to sign up, commission rates, the benefits, and more.
How do I become an affiliate on AliExpress?
AliExpress has an official affiliate program which you can find on their website here: https://portals.aliexpress.com/affiportals/web/portals.htm#/home. You will need to apply to the program and be approved. Once you are approved, you can choose from millions of products on the AliExpress marketplace and get your tracking links. Promote these tracking links on your website and social media and earn commission on qualifying orders from users who clicked your affiliate links.
It is 100% legit and completely free to sign up and join.
AliExpress typically partners with the following:
Content / Blog Sites
Price comparison sites
Networks and agencies
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
What are the benefits of becoming an AliExpress affiliate?
From the AliExpress.com website:
Earn commission: Get commission by bringing orders to AliExpress with just a few minutes of daily work
Increased earnings for eligible publishers: Earn up to 4% extra commission rate for promotions that surpass targets on our incentive programs
Promotion materials: Personalized product recommendations, exclusive codes & incentives for eligible publishers, and plenty of sales themes and banners
A system to help new affiliate publishers grow
Useful reports: Access full order and product detail data. Use data to adjust your promo strategies.
Powerful developer tools: Affiliate API: Query product details and order data. Server to server: Get order data pushes in real time.
How much do AliExpress affiliates make?
The AliExpress affiliate program pays up to 9% basic commission rate depending on the product, and even as much as 90% for "Hot Products". They also mention an opportunity to earn an additional "up to 4% extra commission rate for promotions that surpass targets on our incentive programs".
Is AliExpress affiliate program good?
In my personal opinion, and with 10 years of industry experience, I think the AliExpress affiliate program is worth joining and is similar to Amazon Associates in many ways. First, both marketplaces give access to an insane number of products, with Amazon offering over 350 million products to AliExpress' 150 million. This instantly creates limitless opportunities to promote practically anything within any niche that has physical products.
Second, both platforms already have hundreds of millions of active customers with their payment info conveniently stored on the platform already, so the heavy lifting has already been done for the affiliate.
Third, although Amazon is more dominant in the USA, AliExpress is most likely the international equivalent to Amazon worldwide, therefore representing a great opportunity if a large portion of your audience is international. Even if you have a US-based audience, there are still millions of American customers using AliExpress every month.