Vrbo Affiliate Program Review: 6% Commission Rate (2023)
Interested in joining the Vrbo affiliate program, but want to learn more about it first? Vrbo is an online marketplace for vacation rentals, similar to Airbnb, according to Wikipedia. In this article, I'll be sharing my experience by reviewing this affiliate program. I will share info on how to sign up, what products and brands they offer, commission rates, and more.
Does Vrbo have an affiliate program? Is it free to join?
Yes, the Vrbo has an official affiliate program that is part of the larger Expedia affiliate program, which includes many other travels brands such as Hotels.com.
It is 100% legit and completely free to join.
You can learn more and sign up here.
The Expedia affiliate program also includes the following travel brands:
Hotels.com
Vrbo
Stayz
Abritel
FeWo direkt
How much does the Vrbo affiliate program pay in commission rate?
The Vrbo affiliate program pays up to 6% commission rate on all qualifying sales. Affiliate links have between a 7-day to 30-day cookie window. This means that if someone clicks your affiliate link and makes a valid purchase within 7 or 30-days from click (depending on the link), you will earn up to 6% commission on that sale.
Pros and Cons of Vrbo affiliate program
Pros
Earn up to 6% commission rate promoting Vrbo
Part of the larger Expedia affiliate program, including brands like Hotels.com
30-day cookie window is quite long
Get access to ad creative and resources
Cons
None
How to become a Vrbo travel agent affiliate?
If you are a travel agent or agency, you can sign up for the Expedia TAAP program on their website.
Here is a link to register: https://www.expedia.com/TAAP-Registration
What are the requirements to get approved as an Vrbo affiliate?
In order to get approved for Travel affiliate programs and networks, it is required to have a relevant website and to apply. Here is a list of the types of websites who they typically partner with:
Bloggers (specifically in the Travel Niche)
Social media influencers
Content Creators (YouTube, TikTok, Instagram)
Media
Editorial publications
If you need help creating a professional affiliate website quickly, check out my affiliate marketing for beginners guide.
My personal thoughts and experience with the Vrbo affiliate program
If you are running a niche website or blog in the travel niche, then the Vrbo affiliate program is perfect for you!
One thing I didn't realize was how big the Expedia group really was, including the household brand names like Hotels.com and Vrbo, which are popular enough on their own.
The 6% commission rate is fantastic for travel products as these can get quite high-ticket depending on the booking and packages.
One of the coolest parts of being a Vrbo affiliate is Expedia's "Search widgets" which allow you to embed an interactive search directly on your site, for example, visitors can search for hotels powered by Hotels.com.
Overall, I highly recommend joining the Vrbo affiliate program if you are doing business in the absolutely massive travel industry.
Best Affiliate Program Alternatives to Vrbo
After reviewing dozens of affiliate programs, here are my best recommendations for alternatives to the Vrbo affiliate program in the Travel niche: